Project NAPKIN Annual Report Design
Making Zero-carbon Emission Flight a Reality in the UK Final Summary Report
Today, as the world recognises the need to reduce, and ultimately eliminate its reliance on fossil fuels, the UK aviation industry is turning its focus to achieving Zero-carbon Emission Flight (ZEF). This report for Project NAPKIN (New Aviation, Propulsion, Knowledge and Innovation Network) outlines the conditions required to enable the successful introduction of zero-carbon emission flight in UK domestic air travel to support zero carbon regional connectivity.
To design a compelling and informative report summarising Project NAPKIN’s efforts to achieve zero-carbon emission flights in the UK. For the design of this report, we needed to prioritise clear data visualisation, cohesive branding, and readability. We also needed to ensure the report effectively communicated progress, challenges, and future steps in realising sustainable aviation.
The design process for the Making Zero-carbon Emission Flight a Reality in the UK Final Summary Report began with a thorough understanding of the report’s objectives: to showcase progress towards sustainable aviation. Designers prioritised clear data visualisation, cohesive branding, and readability. Information was structured to communicate achievements, challenges, and future strategies effectively. The design aimed to strike a balance between engaging, photographic visuals and informative content, making the complex subject matter accessible. The report was prepared for both digital and print distribution.
Making Zero-carbon Emission Flight a Reality in the UK Final Summary Report as a web native PDF and print ready files